Our Focused Criteria
Fireside specializes in four principle types of properties:
Investment Strategy
Our Investment strategy is to seek opportunities matching the following criteria:
- Assets across the Midwest
- Primary states are ND, MN, WI, MI, SD, IA, IL, IN, OH, NE, OK, MO, KY, TN, GA
- Multi-Family Apartments, Self-Storage Facilities, Office, and Mixed Use
- Between $2 to $15 million in equity requirement
- Value-add opportunities at leveraged minimum net IRR of 20%
- Positive cash flow day one
- Leverage between 60% to 80%
Multi-Family
Focused Criteria for Multi-Family:
- 250+ units
- 1985 vintage or newer
- Property Range from A- to C+
- Location range from A- to B
- Within a 3 mile radius of a Medical or University campus
- Positive population growth past 3 years
- Tier 3 MSAs or better
Self-Storage
Focused Criteria for Self-Storage:
- 50,000+ sq. feet
- 10,000 daily traffic count
- Range from A- to C+
- Tier 3 MSAs or better preferred
Mixed Use
Focused Criteria for Mixed Use:
- 150+ units
- Commercial component 15,000 sq. ft.
- Property Range from A- to C
- Location Range from A- to B
- Tier 3 MSAs or better
- Multi Family/Office, Retail or Storage
- Storage/Office or Retail
Office Space
Focused Criteria for Office Space:
- 50,000+ sq. ft.
- Property Range from A- to B
- Location Range A to A-
- Tier 3 MSAs or better
- Credit Rated Tenants
Investment Process
Fireside employs a disciplined process to generate superior risk-adjusted returns:

Establish
Off Market Deals
Theme Development
Exploit Inefficient Local Markets
Leverage Relationships

Evaluate
Strict Due Diligence
Conservative Underwriting
Capital Preservation
Optimal Deal Structure

Execute
Hands-On Asset Management
Portfolio Management
Relationships with Best of Class
Operating Partners

Exit
Optimize Returns through Active Investment Management
Explore Multiple Strategic
Alternative and
Exit Opportunities